@RadioSutton is where you will find fundraising tips and other thoughts for people in public radio.
The first tweet goes out on Thursday 9/1. We intend to post at least one fundraising tip per week, sometimes more. The tips will usually be specific to the fundraising season, offering reminders and specific ideas to help public radio stations get more givers in the next few days, weeks or months.
We're also updating this website over the next month or two. Look for announcements about new features and free stuff to help with pledge drives and more.
John Sutton & Associates provides research and consulting services to public radio stations, networks, program providers and support organizations. Our services include programming consulting, audience research and Arbitron analysis, and listener fundraising support, including on-air pledge drives.
We help public radio stations use the public airwaves wisely, raise money efficiently, and spend it responsibly.
Current and recent clients include WSHU Fairfield, CT, WNYC and WQXR New York, WRNI Providence, WQED Pittsburgh, WFDD Winston-Salem, WLRN Miami, WMFE Orlando, WRKF Baton Rouge, Wisconsin Public Radio, KUNC Greeley, Boise State Public Radio, KPBS San Diego, KING Seattle, DEI, NPR, and KDFC San Fransisco.
You can read more about our services by clicking the links on the left.