The Best of Public Radio 2008 was an end of year fundraising package for public radio stations. It included a turnkey on-air fundraising special, which aired on Saturday December 27, 2008.
The project achieved its goal of establishing an end of year fundraising season for public radio. More than 70 stations participated in the project. Overall revenue results were good but uneven across stations, with some participants exceeding expectations and others falling short. Future efforts will build on the lessons learned from this experiment.